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Shorts Brewing Company from Bellaire, MI has been in the news lately, and not just in Michigan newspapers and beer publications due to their rapid growth. CFO Scott Newman Bale was recently on Fox Business News to discuss the brewery’s eclectic beer line-up and exponential growth.
If you can get past the clueless Fox anchorwoman, you can watch to Newman Bale talk about Shorts creative beer process that has produced some of the most innovative beers in the United States including this year's Gold Medal Winner in the experimental category at the Great American Beer Festival , Key Lime Pie.
Shorts is currently undergoing renovations at both their Elk Rapids brewing and bottling facility and their brew pub in Bellaire after growing a robust 30-35% in the last year. You can even watch the renovations happen live on the Shorts website.
Even better news is that Shorts is not the only Michigan brewery expanding and investing. Saugatuck Brewing Company is also expanding, writes John Liberty in the Kalamazoo Gazette.
This is great news for Michigan beer lovers who have also benefited and continue to support expansion for other Michigan breweries that have expanded in recent years including Bells, Founders, New Holland, and Jolly Pumpkin.
I was disappointed to hear in the interview that Shorts does not have plans to expand their distribution outside of Michigan. Fortunately, I had a couple friends drive out to DC to visit this weekend and they brought me a Shorts sampler six-pack. I'll arrange with Mr. Sig and try to put together another Michigan beer tasting podcast.
Speaking of which, it's time to go crack open a beer and support Michigan beer responsibly (Atwater Block's Double Down Imperial Amber Ale).